Birthday Gifts For Her – Get a Woman What She Really Desires


Women have different tastes for the kind of gifts they want on their special occasions, be it anniversaries, birthdays or any other kind of important occasion. In order to impress the most special women in your life, be it your loving wife, girlfriend, mom or sister, make sure you put in all your heart to find the best present that suits them. Take time to think about what would make her happy and strive to get her something   unique  that will not only excite her but add meaning to her most special day. Birthday Gifts for Her can range from a simple flower to an expensive gift. But getting what she really likes holds the key to her happiness on her special day.

There is a huge collection of amazing Birthday Gifts for her that will make her happy. Pamper her with the best Beauty products from us or buy her beautiful Gift Boxes to surprise her. There are a host of wonderful Gift hampers that she will really like along with Personalised wine and spirit gift hampers to impress her on her special day. Buy a Personalised magazine cover with her photo on the cover page and see the look of excitement on her face when she realises she is on the cover of her favourite magazine! Women love to be pampered with lavish gifts. Buy spa break in her favourite spa or let her have the Beauty treatment she desires of to look stunning on her special day.

Is your recipient more on the adrenaline side? Well, we have a host of gift ideas that can cheer her up. Go Driving in some of the most expensive cars or take a ride of London City aboard a Helicopter! Take her for a Sphering session and let the child in her come out. Be it whatever, choose the gift that can make her really happy and let her enjoy her special day in pomp and glory.


Calculating Stride Length & Stride Frequency


The following exercise explains how you can calculate the stride length and stride frequency of a runner on a treadmill.

Consider first some definitions of terms:

Stride length: Stride Length corresponds to the horizontal distance between the location of a foot at one point in time (usually the first point of contact with the ground)to the same point of the same foot at the next occurrence of the selected position in the running cycle.

Step: A step corresponds to the horizontal distance between the location of a foot at one point in time (usually the first point of contact with the ground) to the same point of the contra-lateral foot at the next occurrence of the selected position in the running cycle. In essence two steps constitute a stride.

Stride Frequency: Stride frequency corresponds to the number of strides that are completed in a specified time period. The standard unit of measurement is the hertz (Hz) which records the number of cycles per second. Step frequency is the equivalent measure using a step (as defined above) as the core parameter.

Timecode: Time code records the passage of time via the use of a sequence of pairs of numbers separated by colons. e.g. 00:01:15:32. The first pair of numbers represents the number of hours, the second pair the number of minutes, the third pair the number of seconds and the last pair the number of hundredths of a second.

The speed of a runner can be defined as being equal to Stride Length × Stride Frequency

Given the relationship between running velocity, stride length and stride frequency plus a video record (with timecode) of a runner on a treadmill it is a straight forward matter to calculate values for the stride length and stride frequency of a runner at a known speed.


How to Win at Online Slots Games


Being a winning slot machine player is impossible. All slot machines are specifically designed in order to give the house a long term edge, so the house will always come out ahead if you play long enough. The only real way to counteract the house edge on slot machine games is to play a game with a really big jackpot, bet the max every time you play, and hope that you hit the jackpot. Then when you do hit the really big jackpot, guess what you do next? Stop playing that game.

Don’t get me wrong. I’m not saying that you shouldn’t play slot machines. In fact, I think slot games, especially the really good ones, are a lot of fun. But you want to keep in the forefront of your mind that mathematically, what you’re doing when you’re playing a slot machine on a long term basis is paying for entertainment. You can calculate how much you’re paying for that entertainment by multiplying the house edge times your average bet times your number of spins per hour.

For example, if you’re playing a slot game with a payout of 95%, then the house edge is 5%. (The casino keeps 5% of every bet you make long term.) And if you’re average bet is $3, then you’re going to pay an average of 15 cents per spin to the house. (5% times $3.) Assuming you’re making 500 spins per hour, that game costs you $75/hour to play, which may or may not be a reasonable price for you entertainment. That depends on your bankroll.

Something else to factor into your calculation is how much the perks and bonuses you’re getting back from the casino are worth. If you’re playing in a land-based casino where you’re getting free drinks while you play, then you can subtract the cost of those drinks from you’re hourly cost. (Or you can add the cost of those drinks to the value of the entertainment you’re receiving–it’s just a matter of perspective.) My recommendation is to drink top-shelf liquor and premium beers in order to maximize the entertainment value you’re receiving. A Heineken can cost $4 a bottle in a nice restaurant. Drink two Heinekens an hour, and you’ve just lowered what it costs you to play each hour from $75 to $68.

Slot clubs also give back a percentage of your losses each hour, so definitely be sure you join the casino’s slot club and ALWAYS use your card to track your play. There’s absolutely no reason not to do this. Casinos also reward their larger slot players with comps like meals, show tickets, and free rooms, which all add up to reduce the amount of money you’re spending each hour that you’re playing on their machine.

So how to be a winning slot machine player? I’d sum it up by saying know how much it’s costing you to play each spin and each hour, take advantage of all the comps and the perks, and go for the big progressive jackpot.


Does Karate Really Help Longevity? Why Does Data Not Support It Across 118 Masters


There has now been a study done on the issue of longevity across karate styles in concert with data crunching by a University of South Australia academic. It was done as karate is perceived by practitioners as lifespan extending, however the sport and art is unique in a number of ways given its injury rate, life-long stresses and training culture. So given that the vast majority of karate-ka that have been polled over the years believe that the art fosters a long life, highlighting the stereotype of a ‘Yoda’ like old and wise master, it was worth re-visiting as this may not in fact be the reality.

The study involved:

– multiple doctors spanning medical research, clinicians a psychologist & karate practitioners

– data that shows that lifelong karate practice in different styles has different effects on lifespan, including:

– regional effects (East, West, post WWII until today & comparisons to karate-ka born in the 1800s)

– differing types of inflammation and how it possibly ties to karate longevity

– sparring, drills, ude tanren and kata like sanchin how do each of them really impact longevity

– dojo cultural considerations

– the effect of the developed karate persona & combative environments on longevity

In particular the data shows that all karate styles’ masters, on average, die young since WWII. However the exploration of the many variables and links to style types as well as noting some differences is key (and evidence based practice approach by region, style and era). For example, the data for the masters who lived in the 1800s is somewhat unique, and attributes of training today provides possibilities as to why that it is the case. Data spanned 118 karate masters (8th dans, style founders, style successors etc.) to analyse the links to shortened lifespan in karate styles and factored in: injury rates, diets in regions, psychology and combative factors and stance/practice types.

In some ways the general idea of this existed in the 1800s despite today’s almost universal spin that martial arts results in long-term health as a core theme. Supporting this are some interesting statements on the topic by passed masters such as Itosu of the 1800s, Shito-ryu’s Mabuni, Asai of Shotokan who openly stated health may not go hand-in-hand with budo.

Understanding the pluses and minuses for certain ways of doing karate inside all of the styles from Shotokan, Goju to Shito-ryu, is key for many who have health as a central theme.


Social Media Defining CRM Landscape


With enhanced participation of marketing through the social media platforms, there has been an increase in technology related spending by marketing departments in an organization. A large part of this has to do with implementing customer relationship management (CRM) systems that incorporate various social media platforms for marketing communication. This can be termed as Social CRM.

Small business and start-ups with limited technology budgets have greatly benefitted from this. Social CRM is now being actively implemented by all organizations, big or small. It is being used to incorporate marketing strategies that are the best, current, affordable, and prone to limited errors. This is a paradigm shift from the regular CRM systems (with a series of errors) that have been implemented so far.

Traditional CRM

The traditional CRM system has made a tremendous contribution to businesses in its own way. It has assisted in managing and developing customer relationships, lowering cost, enhancing profitability, offering tailor-made customized product and service offerings, handling customer complaints, queries, and applying analytics to customer data for creating a win-win situation for businesses and customers. However, there have been drawbacks too.

The above mentioned benefits pertain to an accurately implemented CRM strategy. A poorly implemented CRM program is one that aims to manoeuvre customer thoughts by being overtly personal. Another example is a CRM that aims to reduce operating costs by limiting human connect and replaces a human with an answering machine who never really solves a complaint. Cases where user analytics on buying behavior (in case of an e-commerce website) are incorrectly applied to make inappropriate suggestions to customers, or have a high level of promotional activity aimed at customer conversion, have instead of managing a relationship with customers actually annoyed them to the level of even severing a relationship.

Changed Dimension of CRM

Today, customers demand a relationship that is slow paced, insightful, and responsive. Customers appreciate a relationship that develops over time and is based on trust. Information analytics should be used wisely. Focussing too much on what the customer bought prevents concentration on the actual needs for making the purchase. Treating a customer as a data source prevents a marketer from being empathetic, responsive and perceptive of a customer’s actual requirements – the very issue with a traditionally executed CRM.

Social CRM is a complementary addition to traditional CRM packages. More than 74 percent of online American adults are using social networking websites (as per Pew Internet Project’s research as of Jan, 2014) to exchange views on brands, customer service, and personal experiences with businesses. Thus, there has been an increase in power for the hands of consumers in regard to the business. The coverage and power of social media has added a special element to CRM which not only covers the customers but also the companies.

Two-Way Communications

How can businesses leverage this enhanced presence of social media to their advantage? The answer is: by relying on the power of two-way, healthy communication that involves the customer and the company. Communication is more of listening than talking. Listen to your customers more and respond gently instead of solely focussing on pitching. Making use of Social CRM tools can open the gates of two-way communication. The faster an organization incorporates social CRM tools to its existing CRM strategy, the more effective its customer relationship strategy will become.


With a changed landscape in CRM with enhanced reach and scope of social media as a platform to communicate across markets, time zones, and country borders, CRM cannot remain single sided. Companies can manage their relationship with current, new, and even untapped customers through the powerful social CRM tools. CRM can enhance the level of trust and focus on effective brand building strategies in the market. The fine balance of relationship can be restored and re-invented through social CRM. Businesses that are proactive understand that if they concentrate on the equilibrium of relationships, customers practically manage themselves.